Weekly
Blogs

Hello Everyone, Hope everyone is having a great spring break. I am excited to announce that this upcoming week will be our Marketing Week event. This is open to everyone regardless of their major. Here is a brief description of each event. Please check our Instagram for any changes. Hope to see you there! Popular Ads Campaign Curious about what makes an ad campaign popular and memorable? Well, come join us for our Popular Ad campaign workshop. Learn how ad campaign strategies

Do you know it takes less than 10 seconds for Recruiters to look over a resume and decide if you’re qualified? Resumes are important, but there are other ways to showcase your marketing ability as a whole. This is where a Marketing Portfolio comes in. A Marketing Portfolio provides visual proof of the work you have done, showcasing your skills, vision, and yourself as a person. Having a marketing Portfolio can help you become a strong candidate, so here are tips to get you s

In the marketing industry, it is common to analyze different firms to better understand the market and competition. For marketing students, case studies are perfect to understand the fundamentals of marketing being applied in real-world scenarios. However, what should one look for in a case study? Internal and External Firms are affected by both internal and external factors. In terms of Internal, this can include the company mission, 4Ps, graphics, value strategy, etc. In te

Hey everyone! First off, thank everyone who attended our Meeting over the past two weeks. For those who couldn’t attend our meeting, here is a recap and some additional information. Open House The Open House was our first meeting to introduce our club and the board members. We share our past meetings and events from the fall semester and share a sneak peek at our plan later in this semester. Additionally, share our current project with UAS (refer to the committee page) and t

Not all content works everywhere. This blog explains social media marketing basics and platform differences.

What drives buying decisions? This blog breaks down consumer behavior and how marketers use it to understand their audience.

From surveys to insights, this blog explains the basics of market research!